The portfolio
SuperMEga - Comedy YT Channel Extraordinaire
Creative Producer/Social Media Manager - Over the past two years, I’ve taken a more hands on approach to content for the Comedy YouTube Channel SuperMega. While typically a comedy podcast during my time we strove to go bigger with each and every shoot with our live action programing. Every week we said to each other “that was sick now how do we top it?”
Whether it be a full studio parody of the show Hot Ones or a full build out of warehouse for a label backed quality music video. I played a part in helping with creative execution on a video production side. All the while I managed the business operations when it came to day to day merchandising, content rollouts, or dealing directly with advertisers and sponsors. During my time, the channel garnered millions of views and growth new heights on every platform. Youtube, Tiktok, IG, and Twitter.
Social Media Manager- Chinatown Market (now Market ) is a hype beast street wear brand. In the fashion industry you either prioritize your creative and stay current or you die. What’s new ? What’s next? Were the questions we lived by. Market prioritized collaborations with brands much larger than itself, in a way the company would lend its cool name and amazing creative to give household brands’ cool factor a kickstart.
As is typical with start up culture, this job had me wearing a lot of hats. I worked I pitching ideas for social merchandise rollout, but it didn’t stop there. Our marketing department acted as an in house advertising suite. I wrote copy, created campaigns, ran a live programing calendar, and started the community discord, all while posting daily content. I specialized in going viral. A running joke in the office after a smash hit or big post was to tell me, “Great job. Now do it again.”. Amazingly I continued to did. All the time.
I created multiple ad campaigns that saw millions of views (yes that’s me in the video). Primarily I’m behind the scenes, working alongside brands like Apex Legends, Swarovski, the WWE, Axe, Converse, Pokémon etc. I’m used to hanging out and pitching collaborative content to high profile celebs like Dennis Rodman, Alicia Keyes, and Mike Tyson.
Creative Consultant/Co-owner - Over the past 4 months, I’ve taken my partner Wahlid Mohamad’s dream of owning a restaurant and made it a reality. With exclusive branding, and merchandise options, our initial launch had over 500 people lined around the block, excited to buy merch and eat food due to our innovative ad campaign and social media strategies.
Each pop up is a moment with truly it’s own cast of characters. Shwarmachine (5.1 million views) and Brother Bob to name a few.
The kart’s journey is still ongoing with our goal being a brick and mortar restaurant. We are currently developing and pitching an 8 episode comedy series to networks. The best part about the Kart is we get to choose how far we want to take it.